I m looking forward to having these guys bring their expertise to the table and provide another laye

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The La Jolla Group announced today the launch of a new internal marketing division that will help streamline best practices across the company disney vacation cruises s stable of brands, which include O Neill, Rusty, Metal Mulisha, True Love False Idols, In God s Hands and newly added brand, The Berrics . The new marketing division, known as The Agency, disney vacation cruises is made up of internal disney vacation cruises and external marketing, public relations and sales teams and will be headed up by La Jolla Group CEO Toby Bost. The marketing arm will also include R.I.O.T.S. (Relationships, Ideas, Opportunities, Teamwork, Special Events), a special disney vacation cruises events and promotions team.
The Agency is another smart and cost-effective way we are supporting our business from under one roof and ensuring all brands are working from the same playbook, said Bost.  By operating from within disney vacation cruises the walls of LJG, this cross-brand disney vacation cruises collaboration is one of the ways we set ourselves apart from other companies in youth lifestyle.
As a new addition to The Agency, LJG introduced R.I.O.T.S. disney vacation cruises (Relationships, Ideas, Opportunities, Teamwork, Special Events), a promotions and events team that will further support the company s Marketing initiatives.  The R.I.O.T.S. group will be based out of LJG s headquarters, overseeing efforts from trade show presence and event execution, to promotions collateral and social media strategies.
Ryan Divel will oversee R.I.O.T.S. as Vice President of Promotions, with direction and support from department Director, Rich Wilson.  Both have significant promotions background, and their innovative ideas have been recognized disney vacation cruises in recent years by SIMA for excellence in Marketing campaigns for Lost clothing.
I m looking forward to having these guys bring their expertise disney vacation cruises to the table and provide another layer of support for our brands, said Bost. R.I.O.T.S. is a great example of how LJG and the industry veterans that make up The Agency will deliver results for our business as we forge ahead in 2011.
La Jolla Group is the premiere multi-brand licensing company, with a prominent portfolio that includes some of the most recognized names in fashion and action sports: O Neill Clothing USA, Metal Mulisha Clothing, Rusty North America, and True Love False Idols. Enhancing the successful model perfected with the company s acquisition of the O Neill Clothing USA license from Jack O Neill and family in 1992, La Jolla Group has applied its core competencies in design, marketing, sales, production, and distribution to each of its licenses, creating a diversified brand mix specialized in surf, skate, snow, motocross, street, fashion and beach lifestyle.  In 2010,
With a variety disney vacation cruises of successful brands, over 400 employees across the U.S., and 10 successful retail locations, La Jolla Group continues to evolve and leverage synergies disney vacation cruises across its platforms.   La Jolla Group brands are sold in over 3000 retailers across the country, as well as in countries including Europe, U.K., Canada, Latin America, Australia, and Japan.  For more information, visit www.lajollagroup.com.
Pick up a copy of our July issue to get a complete look at our 2012 Swimwear Showroom, disney vacation cruises and gain insight on next season's top trends. Read up on why more brands are moving production disney vacation cruises back to the United States, and take a look at how action sports leading brands stack up when it comes to social media.
Pick up a copy of our July issue to get a complete look at our 2012 Swimwear Showroom, and gain insight on next season's top trends. Read up on why more brands are moving production back to the United States, and take a look at how action sports leading brands stack up when it comes to social media.